Category Archives: Spin Studio Website

SPIN® studio website, automating and marketing your business

Spynergy Consulting, in conjunction with our partners at Indoor Cycle Instructor, has developed an integrated website and marketing package that you can easily deploy for your cycling studio.  It is not expensive.

At Spynergy, we have owned and run cycling studios since 2004, we have a great feel for what you need in your website to run an efficient operation.  It is easy to put up a basic “billboard” as a SPIN® studio website, or a cycling studio website — but it will not grow your business.  Our experience shows you need a few critical things:

  1. A site where new prospects can easily get their most common and pressing questions answered
  2. A site that Google can find.  Fully 30% of our cycling studio’s new customers found us via search last year.  That is huge.  “Findability” is a special skillset we can offer to your web presence.
  3. A site that easily integrates with the best possible reservation and scheduling system to automate your business.
  4. A site that integrates easily with your email marketing program so you can do effective low cost promotions via email
  5. A site that you can self-maintain.  After some basic training you should NOT need to go to a web developer for each change.
  6. A site where you can easily connect and engage with your customers through blogging and social media —- this helps your business but also makes you more “findable” on Google and Bing.

Opening a SPIN® studio, or an indoor cycling studio is hugely rewarding on a number of levels…..By automating your business (through the online tools we can set up for you), you become hugely efficient….and you free yourself up for the more exciting stuff:  interacting personally with customers and making your classes great.

Contact us for a free proposal on building your web presence:  billpryor@comcast.net   781-254-3677